There is one particular Home Hardware store I frequent. Many times I drop in for no specific purpose but my walk through the aisles always fills my arms with stuff. Often I have to start over with a cart. I end up buying all sorts of stuff. Important stuff. I must have three different makes of garden hose - plan on going back again today to get another one. Good material for a yard sale but expensive.
Each time I visit the store, there is usually a group or someone grabbing my attention at the store entrance. Depending on the time of day and time of year it could be the Salvation Army asking for donations, Cadets, various sport teams asking for help with an upcoming trip. Occasionally there is a homeless person asking for help.
Often I try not to make eye contact, I am on a mission of importance. I justify my way of being by telling myself I contribute so much through my work and therefore I'm good. Sometimes I resent having to be exposed to the endless requests. I just want to get into the store. I don't want to have to be reminded that others need help.
Sometimes I wonder if others think the way I do. Does the "store" know if having a "charity" at their front entrance greeting people with a smile and request for help bothers people. Do people like me have a good feeling about the store for "allowing" this to happen or are others annoyed at the intrusion? I don't know.
We all have choices. We can choose to make a difference in the communities we all live in. The difference may be in the form of volunteer work, exposure to a cause and certainly money. We can also choose to do nothing.
So where am I going with this?
At Hallmark we make it part of who we are as a company to be engaged in the communities in which we live. We believe we cannot just be bystanders in our neighbourhoods - we need to and desire to make a difference. Sometimes we do that as a group by building a house for Habitat. We help a student with their education. We feed a child breakfast on a school day.
Sometimes we give money to a homeless person in front of a Home Hardware Store, again and again. Doing one thing as an individual or the company supporting one worthy cause doesn't get us off the hook of supporting something else or someone else.
When I go to Home Hardware in the future, I will not avoid making eye contact. My support doesn't always have to be in the form of money, sometimes an acknowledgement or a word of encouragement goes a long way.
Or I may give them $20 to go along with the smile and words of encouragement.
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